Welcome to Shoe Girls Studio’s digital workbook. This will walk you through our entire strategic footwear design and development process. It will equip you to take the first step to start a shoe line and ultimately run the sought-after shoe brand of your dreams.

This is for you if you…

Have an established collection and want to expand into footwear.

Have tried reaching out to factories and are getting unproductive responses.

Have taken a class (or a few!) in footwear construction and want to learn more about the full product development process.

Have sketches and prototypes of your vision and want to bring it to market.

The Curriculum

01. Shoe Terminology

02. Design Development

Concept discovery, design & development, technical & spec package

03. Product Development

Sampling, material sourcing, factory sourcing, production timeline

04. Business + Marketing

Starting costs, sales planning, business model, branding & marketing

Testimonials

“Shoe Girl Studio has helped us execute our designs in a way that has offered our business so much new potential. They have introduced us to resources and new ways of working that have allowed us to propel our business forward quicker than we imagined.”

- JAZMIN VENEY, ARCH NYC

“I came to them very much a novice in the shoe design industry. They guided me, educated me, with their abundance of knowledge, and created with me. I can’t imagine having been thru this journey with ANYONE else!”

- SUSAN HASSETT, COCKTAIL SNEAKERS

“Shoe girls studio is one of the most comprehensive and well-connected footwear design studios that provides excellent services at customizable budgets.”

- DR.NAJWA, EMAR ITALY